The Lazov Agency is a creative social media marketing and public relations firm specializing in social media management, online reputation management, online marketing, and public relations for B2C businesses.

We enjoy working with innovative small businesses in the fashion, beauty, home and audio/video sectors. With talented pros in Detroit and Chicago, Lazov is trusted by brands to help their products, services and digital reputations soar.

Our Services
Senior Pastor Kent Clark
Grace Centers of Hope
“As a non-profit organization receiving no government funding, Grace Centers of Hope utilizes social media as an effective means for communicating our message. The Lazov Agency has been a critical partner in helping us with the branding of our organization as well as assisting in the promotion of our events and other fundraising opportunities. Their attention to detail and knowledge of social/digital media has helped us expand our reach to new audiences. We would encourage others to consider partnering with the professional team of consultants at the Lazov Agency for their social/digital media needs.”
Dan Woody
Residential Technology Systems
“ResTech Systems has been working with The Lazov Agency regarding our Social Media Services for the past few years and I could not be more happy with the professional service and engaging monthly collaboration meetings to determine what’s happening in the home technology industry, quick responses to social media postings along with potential client inquiries. Most importantly, The Lazov Agency is a trusted partner to handle our on-line presence. I would highly recommend outsourcing your social media services to the The Lazov Agency.”
Diana Abrams
Channel Marketing Advisor
“Shannon has been a pleasure to work with. She is professional and attentive, and truly understands the needs of her clients.”

The Lazov Agency drives results with a combination of digital, social and traditional media by building relationships and implementing the right social media and public relations campaigns specifically designed for each client. Business owners, professionals, and startups trust The Lazov Agency to steer them in the right direction socially and to manage their positive and trustworthy reputation.

The Lazov Agency

The Lazov Agency is a creative social media marketing and public relations firm specializing in social media management, online reputation management, online marketing, and public relations for B2C businesses.

We enjoy working with innovative small businesses in the fashion, beauty, home and audio/video sectors. With talented pros in Detroit and Chicago, Lazov is trusted by brands to help their products, services and digital reputations soar.


Shannon Lazovski is the founder and CEO of The Lazov Agency. She manages all client contracts regarding social media marketing, branding, consulting, social media management, image & reputation management and public relations services for a variety of B2C businesses and professionals. Her preferred niche supports clients in the fashion, beauty, non-profit organizations, luxury travel & home industries.

She is an active community member who shares social media and internet safety knowledge to parent audiences in local schools and organizations as the co-founder of Parents Get in the Game™ and Social Sessions.

Just adding one more hat, for the last 15 years, Shannon has been known as one of Detroit’s top lifestyle bloggers owning blogs Glamorous Moms, Detroit Mommies and Detroit Fashion News. Through these outlets, she shares her knowledge on travel, fashion & beauty, parenting and lifestyle trends with her readers. She has been seen in Metro Parent Magazine, The Detroit News, StyleLine Magazine, and Dedicated Magazine and has also been seen on Fox 2 Detroit, WXYZ Channel 7, TV20, and WDIV Channel 4. She has also been awarded the Elite 40 under 40 and award.

Having extensive industry knowledge, a psychology background and a strong interest in Neuromarketing, Shannon knows exactly how to represent a brand and connect with her clients.

Linda Crosby
Account Manager

Linda Crosby graduated with a Bachelor of Arts in Business Administration with a minor in Communications Media from Stephens College. She has many years of experience in the business industry in multiple fields. Linda has broad experience from working with a public accounting firm in the auditing department, working with non-profit organizations as the budget manager to Controller of a local Michigan staffing firm. With this vast knowledge of different industries and brand personalities, she has multiple levels of expertise she brings to The Lazov Agency. Linda is also involved in multiple charitable organizations which strengthens her network in the Metro-Detroit area and allows her the opportunity to give back where needed. Linda is also a busy mom of three children and is involved with their passions of sports, school and charity.

Robin Schwartz - Partner
Multimedia Storyteller and Video Production

Robin Schwartz is a passionate storyteller and owner of the metro Detroit-based, woman-owned PR and video production firm, Robin Schwartz PR. The company helps businesses and non-profits tell powerful stories every day in a variety of ways. Robin started the firm after 23 years as a TV news anchor/reporter, including nearly 17 years at WJBK-TV (Fox 2 News) in Detroit. In 2014, she shifted her focus from reporting the news to working directly with newsmakers as Public Relations Director for Dan Gilbert’s real estate company, Bedrock Detroit. That major career move ignited Robin’s entrepreneurial spirit and inspired the 8-time Emmy award winner to launch her own firm in 2016.

Stephen Czapiewski - Partner
Illustration | Art Direction | Print Production | Logos | Social Media Graphics

Stephen Czapiewski is the owner of OOMM Studios based in Novi, Mi and has been part of the creative community in Metro Detroit since 1994 – Specializing in illustration, design, print production and art direction.

Brittany Stieber
Detroit Fashion News & Detroit Mommies Contributor

Brittany graduated college with a BFA in Fashion Design & Visual Merchandising. She's spent the past 7 years working directly in the fashion industry starting as a stylist, then moving to visual merchandiser, to retail manager, to the current profession of fashion buyer. She has modeled for fashion shows, media, tv, and magazines to view fashion from the opposite perspective of the designer. She is the creator/owner of her Metro Detroit blog, Bedazzled Britt. There, she covers everything from store openings, to fashion shows, concerts, local events, the North American International Auto Show, you name it! "I write about whatever inspires me in that moment, but I love supporting local fashion most of all. My end goal is to become a well-respected Michigan made fashion designer!"

Cheryl Zemke
Detroit Fashion News Contributor

Cheryl Zemke is a Multi Award winning established fashion designer, owner of C. Creations Custom Sewing & Design, and the Creator/Senior Editor of Dedicated Magazine. Cheryl was born and raised in southern Michigan, alumna of Lawrence Technological University BSBA, an Associate degree from International Academy of Merchandising and Design and has been in business for herself since 2002. Cheryl brings her years of experience in fashion and design to Detroit Fashion News and looks forward to bringing readers the newest information and stories in the world of fashion, arts, and the community.

Shelly Johnson
Detroit Fashion News Contributor

Shelly Johnson is a Metro-Detroit Freelance Journalist that is impassioned with curiosity to learn. Her personal profile stories of fashion designers and artists are her favorites, because they inspire her to stay current and creative in her own wardrobe and she enjoys people. As a busy mother of three, college-bound boys, Shelly is young at heart, loves and running and gets inspiration from nature, travel and timeless objects of art. She has written magazine and newspaper columns on fashion, as well as interviewed local and national fashion designers to understand many creative aspects of the craft. Shelly is a former fitness instructor and is invigorated by elevating others to be their best, because happiness is contagious. She considers fashion to be an adventure and is intrigued by the hunt for that perfect statement piece or elegant and timeless garment or jewel that tells a story of it’s own. She admires the endless freedom of expression in fashion as a wonderful affirmation of individuality and culture. Although Shelly loves simplicity, the sparkle of all things Parisian speak to her soul. Her favorite colors are red and orange.

Meghan Ritchie
Detroit Mommies Contributor

Meghan Ritchie is a busy mom of two children, Holden 6 and Nora 4. She is the Program Coordinator, a Personal Trainer and Conditioning Coach at Starting Line Health and Fitness. Health and fitness has always been a very important part of her life, and, in the past, to a fault. After struggling with her own health and fitness goals she learned quickly that life is all about balance. Nothing more drove that point home more than her children. She soon learned that it was possible to take care of her growing family and herself. When she took care of herself, she found herself taking better care of her family.

She wants to share her success of raising a family and staying in great shape with those around her. She strives to show families how important it is for parents to be interested in their own wellness. Because through their interest in health and fitness their children can see first hand the importance of fueling and using their bodies in the right way!

Meghan wishes to teach, help and coach people to achieve their fitness goals and improve their lifestyle by finding balance.

Bidisha Sinha
Detroit Fashion News Contributor

Bidisha Sinha, also known as “Mermaid Bidisha” on social media is a full-time IT Business Analyst who also loves the power of Instagram and YouTube. Her journey as an influencer started with beauty blogging and then led to vlogging as she loves to make videos on makeup, fashion and travel. It is really true that we find time for things that make us happy, and writing fashion articles and sharing beauty & fashion videos are two things she enjoys the most. Bidisha firmly believes women play an equally significant role in society like men do. She strives to empower and guide her female followers in the right direction to encourage them to be independent and confident women.

Becky Fixel
Detroit Mommies Contributor

Aside from being a social media guru, Becky Fixel is also an interior designer, an adjunct professor, a foodie, a product reviewer and a gluten-free blogger in Detroit, Michigan. Becky is gluten-free and develops gluten-free recipes for her home as well as her readers. The Week99er household is a clean eating and fresh household, and the site features gardening and how to do things from scratch. Becky is a self-proclaimed kitchen goddess, a beekeeper and loves to travel.

Deb Thompson
Detroit Mommies Contributor

Deb Thompson lives in Michigan with her husband and a very spoiled Maltipoo. She is an avid road-tripper who always searches out the quirky, weird and haunted when she travels. At home, she is a wanna-be Joanna Gaines designer and shares tips and tricks for updating and surviving life in a small house. In her spare time, she creates and shares simple, yet delicious meals and cocktail recipes and keeps us with her own blog/business Just Short of Crazy (dot) com.